Why fiction authors should be good marketers (but usually aren't)

If you write fiction, you've got the skills to be a top-flight self-promoter. But few authors are willing to do it.

Why fiction authors should be good marketers (but usually aren't)
Photo by Kate Trysh / Unsplash

Story is simple.

We all learn it from a young age.

I've got two children in my house who understand stories better than any Hollywood executive (not that this is a high bar to clear).

Some of the best advice I ever heard about story came from an improv teacher

Keith Johnstone, author of the book Impro, caught the essence of story in a single sentence.

And once you see it, it's spectacular.