Why fiction authors should be good marketers (but usually aren't)
If you write fiction, you've got the skills to be a top-flight self-promoter. But few authors are willing to do it.
Story is simple.
We all learn it from a young age.
I've got two children in my house who understand stories better than any Hollywood executive (not that this is a high bar to clear).
Some of the best advice I ever heard about story came from an improv teacher
Keith Johnstone, author of the book Impro, caught the essence of story in a single sentence.
And once you see it, it's spectacular.
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